Finding Success Through Persistence | Todd Saylor

Finding Success Through Persistence

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Sadaf Beynon: Hey everyone, while we're busy recording some fresh new episodes for the Push To Be More podcast, I wanted to bring back an incredible conversation with Todd Saylor from Wired Differently. Todd shares his journey from growing up with a legendary high school football coach for a dad to becoming a successful entrepreneur running 14 businesses.

He gets into the importance of knowing what you want and going after it, a principle that Todd's father instilled in him early on. From turning a donut shop into the donut capital of the world to helping others build businesses that generate passive income, Todd's story is all about persistence and the entrepreneurial spirit.

Learn In a world where quick fixes and instant success are often glorified, Todd's insights remind us that true success comes from showing [00:01:00] up, working hard, and staying committed to your goals. So whether you're a business leader, an inspiring entrepreneur, or just someone looking for some serious motivation, Todd's wisdom is both inspiring and practical.

So if you're ready for a dose of motivation and some great stories about turning passion into impactful action, enjoy this fantastic chat with Todd

Matt Edmundson: Well, hello and welcome back to Push To Be More. I'm your host, Matt Edmundson, and we're about to dive into another deep exploration of what truly fuels the journey of our lives. Today I've got the exciting guest Todd Saylor from Wired Differently.

We're going to be diving into what his unique life experiences are, and there are many, let me tell you. The hurdles he's had to push through and the way he recharges his energy. uh, his batteries and his spirit and what steps he's taking to be more. Let's talk about Todd Saylor, the vivacious brain behind Wired [00:02:00] Differently and your future favorite coach. Oh yes, with over 30 years of entrepreneurial flair running through 14, 14 of his own businesses. He's on a mission to give you personal, spiritual and profitable goals a turbo boost.

Yes, he's committed to sparking fresh thinking, promising to revolutionize how you see your world and your place in it, all the while helping you create your fortune. So hold on to your hats, folks, because Todd Is gonna be great. Todd, welcome to the show. It's great to have you, man. How are you doing? Wow,

Todd Saylor: Matt.

Like, did, did we write that or did you write that? Sadaf wrote that. I mean, it's like great and it even sounded better with your accent. I'm like, I could just listen to it all day, right? I'm great. I'm great. I'm, I'm, I'm super excited about, um, This, this privilege to be on your show and make sure you tell Sadaf I said [00:03:00] hello and thank you for that beautiful introduction.

Could you send that over to Abby for us, please? We'd like to, we'd like to use that.

Matt Edmundson: Yeah, sure, no problem. Yeah, I, I, I, I, I, it would be a pleasure, sir. Absolutely. It would be a pleasure. Now, it's fair to say, Day, uh, Todd, um, right here at the start, you are an accomplished author. We were just talking before we hit the record button about your books.

I have one on my desk wire Differently, which I'm almost through, which is a great book, can highly recommend it. Ladies and gentlemen, you also have a podcast called Wired Differently, or The Wire Differently Experience, which we were talking about. Alright, and so one of the questions I love to ask people just to kickstart the conversation, Todd, uh, you've got your podcast.

Um, and if you could do, you know, like this, like as an interview show type thing, if you could have anyone on your podcast. Past or Present. That's had a big influence on your life. Who would be on your guest list and why?

Todd Saylor: I think, uh, the low hanging fruit, obviously, if you [00:04:00] read my books, you're, you're going to understand that my father has been like, uh, he's 82 now. The greatest impact of me, he would, he would have to be, you know, He would have to probably be the first lead in that series of, because he really formed for me in a lot of ways.

He was like the precursor to Wired differently. He was the original Wired differently. Yeah. Right. And, uh, he's an amazing man. One of the greatest high school football coaches to ever coach the game. Um, he was a school teacher. It's just an amazing, amazing accomplished man. And we've built this company.

One of my organizations is named Tom's Donuts. And, and, uh, it's now happens to be the donut capital of the world. Yes. The entire world, man, we let it rip potato chip. I mean, it happened. We became the donut capital of the world after 53 years. My father started this thing. We had a little doughnut shop and we rebuilt this thing and [00:05:00] we brought Guinness Book in and we set the record for most doughnuts made and sold in eight hours and all of a sudden, you know, we had a person from the UK just come, I'm in my Florida studio right now, but I have a studio in Indiana where this doughnut capital of the world is and we had Spain, we had UK, we had, uh, uh, I don't know.

Germany, and we had France. These people were coming through thousands of people coming through to experience the donor capital world. So this man has just actually been a juggernaut in my life. And I write about him. And matter of fact, I'm making a movie about him right now. The tiger in us. com. If you go to the tiger in us.

com, you can actually see a major motion pitcher that I'm producing about my father. Yeah, it's, it's phenomenal. It's about how he taught these men. The goal, the distance in this 10 seasons of set this world win streak record of consecutive wins in 1970, 68 to 76, but ultimately is that,

Matt Edmundson: is that [00:06:00] the one where I remember reading from your book?

Was it your dad that told you to go on a running path and scatter pennies? Uh, is that, is that the story that I'm remembering correctly?

Todd Saylor: You are! That was, uh, part of the mindset, the part of this wire differently thing. Ultimately, you know, Matt, to cut to the chases, I thought my father was a football coach, and I remember being 12 years old and seeing him in a practice one afternoon, and there was no football helmets, no footballs.

1971 72 and I was just stunned, they were rolling in the mud and screaming, a guy was supposed to finish the course and they said, you can't, you gotta finish, you gotta finish, get up, you'll die, nobody can help you, just craziness and ultimately, uh, someone helped the man up and he finished the course, all the players celebrated around him and they said, he lived, he lived, he lived, he lived, and I'm like, wow.

This is crazy. I thought you were a football coach, dad. And he walked over to me and he says, son, he says, are you bothered? And I said, I just, I don't understand what's going on here. He said, son, I'm, I'm not a [00:07:00] football coach. And I said, well, what are you? He says, uh, I want you to understand these men in 1970, 71 in America here, they're not going to go home and work in the farm fields after football season.

They're not going to go to college. They're not even going to go work in a factory. He said, son, these men are going to Vietnam. And, uh, what we realize is that he was fathering the fatherless, he was building men to become men in America because their plight wasn't just to play football, their plight was to understand their draft number and go to a place.

A war that nobody really understood and

Matt Edmundson: yeah,

Todd Saylor: and he gave up their lives and some came back, some didn't, you know, and so that's the preface of that movie, The Tiger In Us. And uh, my father is the tiger and I want people to understand that there is a tiger in us, right? You know, and we have to get into that mindset.

We have to get into our soul. We have to [00:08:00] understand that there is something in our being, whether you're a man or a woman that really wants us to fight for the right thing.

Matt Edmundson: Yeah,

Todd Saylor: we, we, we're born, God created us to be warriors in a mentality of, of, of something and uh, my father really, uh, encouraged that in me through his actions and watching him not only build a football team, build men, and then build the doughnut, help me build the doughnut capital.

That's

Matt Edmundson: amazing. It's so cool that you're doing a movie about it as well because You, if

Todd Saylor: you see the trailer, I dare you not to cry.

Matt Edmundson: Okay, I will take the challenge sir, because you know, why would you not, but I'm really intrigued by the fact that you are doing a motion picture about, how did you, did you just wake up one day and go, you know what, I'm just going to do a movie about my dad or was it, was it a bit more nuanced than that?

Todd Saylor: No, I mean, so even as a kid, you know, I [00:09:00] knew, you know, when I coach people, I really want them to understand that the most successful people in the world know two things. You're probably aware of those. They know what they want and they go get it, right? If you don't know what you want, it's very hard for you to ever get it.

It's very hard for you to be successful in anything in life. And I remember that moment. on the field when my father kind of gave me that no look past. I thought you were a football coach. No, I'm not. I'm a builder. Amen. And I remember thinking I want to be like my dad right then. So I knew, uh, what I wanted at a young age.

I wanted to coach. I wanted to be in front. I wanted to change lives. I wanted to be that authoritative figure that could not manipulate people, but motivate them with a persuasive skill set for the good. And so over my life, it, it, it festered, if you will,

and,

Todd Saylor: uh, I took a entrepreneurial mindset lifestyle versus a coaching, uh, teacher lifestyle and [00:10:00] accepted the Lord when I got married to my wife in 1988.

She's an amazing woman. We're all, we're pushing 40 years now together. I love her, I love her immensely. But at the end of the day, uh, this story was stuck in my head from the time I was a child. Because we literally had, and I love that you're asking this question, because we had people come live with us for the whole last season of this Winstreet record, uh, the first

season.

Todd Saylor: Steve Gebhardt, uh, he did a lot of stuff with Yoko Ono and John Lennon and he did the Rolling Stones documentaries and he did a lot of work and he, he leveraged everything he had to live with our family in a little house for almost a year, filming on 8mm film. If, if they win all these nine games, they break this world record and he's got a documentary.

There's no ESPN, right, there's nothing like that. And so we bring in these New Yorkers and they have words thrown around and marijuana. I mean, it was like, like a whole nother world showed up at my house, but it [00:11:00] was so intriguing. They're going to make a movie. Well, as it goes, the documentary never got out.

The guy dies, blah, blah, blah. And. They have the movie sold and he doesn't sell it to ABC because they want to do a thing called Friday Night Lights. And he wants it to be an Oscar nominated movie. So he passes on it. The team breaks up and we know what Friday Night Lights does. I start, I keep trying to make this documentary over 20 years and I always thought it was just too long.

It's, it's a movie, right? And so I'd had my last documentary 20, 000 expense to somebody to blah, blah, blah, it didn't work, and we couldn't get all the footage that was found and was taken, and I'm like, no, this is a major motion picture, I'm gonna produce it, I've got the money, I'm gonna do it, and, uh, I'm gonna make this movie.

Wow. And so my social media team produced this amazing, uh, video at the tiger in us.com. Go to the tiger in us.com. Uh, I got invited to [00:12:00] the Super Bowl in February, and I, I, uh, spoke to the NFL, uh, and, uh, some of the players in the NFL in a large arena, and they premiered the movie George Foreman. I know this is American movies and stuff, but it's, it's a global movie.

Mm.

Todd Saylor: And, uh, I got to premiere my movie. After the George Foreman movie, and we got a standing ovation.

Matt Edmundson: Fantastic.

Todd Saylor: From the wives and the mothers and, uh, and the NFL players. And so we, we've got a great story here, a heartwarming, a love story between a son, a father, a calling of a coach and a father to love and father the fatherless.

And where did God fit in all this, right? And so that's where we're going with it. So that's who I want on my podcast, Matt. You're a close second.

Matt Edmundson: You know what, Todd, I don't mind being a close second to your father after that story because frankly, I should not be anywhere near the top. But [00:13:00] no, that's, I mean, that's extraordinary.

What an extraordinary life your dad's had. My favorite story, can I tell you what my favorite story was about your dad in the book, other than scattering the pennies on the running track? To feed superstition, which I thought was hysterical. Um, was the, uh, the, the, I just read it actually the, the last night.

The bit where you decide that you are going to marry Tracy and, uh, Tracy is. You meet at college, right? And you ask her out on a date. And forgive me if I butcher the story, but you ask her out on a date. And she says, well, I can't because I'm going on a date with somebody else. And you're like, great. I'll see you at Saturday at eight.

She calls you back. I don't think you heard what I said. I'm on another date. And you said, great. I'll see you Saturday at eight o'clock and hang up. She finally calls you back and says, yes, let's go on a date. She, she kind of got it. You were persistent. I'll give you that, my friend. You go on a date. And then she [00:14:00] has to move away and you go to your dad for the first time and say, Dad, uh, I, I'm too young to get married.

You're like 19, I think. Um, but really love this girl. I want to see if it's going to work out. I need 2, 000 to, so she can stick around for another year. And yet the thing that I love, I can picture the scene in my head. Your dad walks over to the, we would call it the boot, you call it the trunk of his car, takes out a paper bag full of money.

And literally throws it to you and says, all right, let's see what happens. Uh, and I just think it was one of the most heartwarming things that I'd read. I thought it was brilliant.

Todd Saylor: It's the truth. You know, I can't take credit for brilliance, you know, when things line up like that. And I'm just blessed that you read that story and you picked that story.

My dad, um, uh, was amazing. Matter of fact, when he, Took me up there, [00:15:00] I knew he was gonna do something and he pulled the towel off of it and it, he pulled a donut bag out. , he had all this cash. He didn't, you know, we didn't have credit cards back then and everything was cash and, and he never wanted to go to the bank every day.

So he'd store all of his. All the cash in the car, in the stove, I mean, he hid it in the ceilings of the house, you know, the guy was like, you know, one of these days, one of the most critical speeches I ever had from him, he said, you gotta follow me son, I'm like, dad, I'm like 12 years old, he says, follow me, I gotta show you something, I said, what's going on, he goes, if I die, I need you to know something, my first and only son, I said, what is it dad, I said, don't die, I don't want to hear it, he goes, listen, push this tile up in the ceiling, I'm like, why dad, he goes, you push it up, and they're like this, There's piles of money up there and I'm like, I'm like, all right, dad, I don't, I don't like the pressure here, but so no, we go off to the car and it was like awful to ask him for money cause I was, I paid for everything on my own, you know, and I just gave me that privilege [00:16:00] of working and he threw me the money and the quote I've had, I believe the quote in the book and this is the truth of the matter is, is he pulled the money out and he grabbed two stacks of hundred dollar bills, which was a thousand and a thousand, I believe.

And he just tossed it at me. And as he tossed it at me, he said, go get her. Butch.

Matt Edmundson: That's right. Yeah. Yeah. That was the go get her.

Todd Saylor: He always called me Butch. When, when he was, when he was fathering me up, he was coaching me up. He was like, Butch, come here, butchy boy. You know, like, and he, and the money was coming at me like, in slow motion, Matt, go get her.

But. So, um, you know, it's a beautiful story and Get The Girl is the name of the, I tell that speech, that story in my keynote on many occasions called Get The Girl, and my wife, she didn't want anything to do with me, I mean, I knew she liked me, uh, But she had another guy and he was a basketball player and I'm like, a basketball [00:17:00] player?

You're like, you got, you got a football player calling you. So I'm like, I'm just, I'm, I'm going to show up. She can turn me down to my face. I was going to walk across campus and I was going to be there. We were going to go, uh, side by side. And if he was there, I have to pick. Right. So I don't think she wanted to go through that.

Matt Edmundson: No way. Obviously your persistence paid off, my friend. It's 40 years,

Todd Saylor: 40 years,

Matt Edmundson: 40 years. It's a, it's a remarkable journey. Um, now you've, uh, obviously along that, I knew, so you, you, you meet your wife. You've built 14 businesses over the years. One of them, the donut thing, which is. Get congratulations on being the center of the donut world.

And when I'm next in Indiana, I will be stopping by for a donut. There is no doubt. Um, and my, no doubt my, my daughter will be with me because she is a big donut fan. Um, what have been some of the big challenges that you faced, Todd, uh, on that journey, you know, some of the big things you've had to overcome, cause I can't imagine.

Uh, it's been all plain sailing.

Todd Saylor: [00:18:00] No, you know, I got to tell you, I'm just an emotional guy today.

I think the, the biggest thing was my, my first big company, PaySurf Systems Incorporated, you know, that's a 2003 model. And if you read the book, uh, which you have, and I appreciate that, I don't mean that in a condescending way at all. If any of you get a chance to read the book, you, you, my first organization, I walked out on a, almost a million dollar a year income to start this company called PaySurf Systems.

It was all built on a belief structure that God had called me when I was preaching, uh, about the truth. And I'd realized that this business I had built for someone else, the second publicly traded P. E. O. in America or the world at that point, was built on a basis of tax, uh, manipulation rules and wasn't really built to last and nine years of that and I thought, I just, I don't want to live my life that way.

[00:19:00] That God called me. I was preaching and he said, you, you got to leave there right on the stage. I felt like I'd called myself out because I realized that I was in essence, lying to people about the product because I was leaving out certain things that may affect them. So when I left there that week, that day, I go to my wife again and I said, honey, I know it's, don't, We're young, we got two babies, and we got the world at our feet, never thought we'd be making this kind of money, but God doesn't want me here, I need your support, she goes, I can't wait for you to leave Echo.

Wow. And I was fearful that, you know, we'd been poor, we'd been bankrupt, theoretically twice, and here we are finally making it, and she's got things that she's never had, and access to me that she's never had, and two little kids, and I'm telling her, this isn't going to work. This isn't our future.

And

Todd Saylor: so we ended up building Pacesurf Systems in 2003.

[00:20:00] We left that. Behind. We took what we knew about that industry and we built the, the America, the largest HCM, human Capital Management company, a software that does HR and payroll in America for a thousand employees or more in the UKG ready space. So we have clients with a thousand employees or more in every state in this country.

And, uh, we have been very, very, very successful dominating that space in this software. And, uh, we named the company Pay, because that's what we do, and serve as how Christ led the church. And so, that was an awful, you know, it's been an awful, awfully good, awful experience building that, losing money. Uh, employees stealing money, um, failures of banks, uh, cancelling us, the, the pressure, what it did to our marriage, um, what even now I think in some regards, uh, America's kind of [00:21:00] interesting in this regards of how my children even look at me from a push to be more person, right?

Um, you know, you're in an epic battle as a parent. Do you work hard when they're babies? In hopes to have something for them later.

Matt Edmundson: Yeah.

Todd Saylor: Or do you take all the time you can with them when they're young and then scrounge in your forties to figure out how you're going to make this work. Yeah. I tried to do both.

I

just wasn't wired to be able to do both. I mean, I'm all in or I'm not. And we traveled a lot and being away from the family took its toll. And, uh, I

Matt Edmundson: just want to help people, right.[00:22:00]

Well, thank you for sharing, um, so the building of the company then, um, obviously a lot of ebbs and flows. Yeah, we still have

Todd Saylor: that company, it's the juggernaut, it's the lead dog in this 14 entity stable that we have right now, Matt. Very sure. So

Matt Edmundson: you build this company and go, well, one company is not enough.

I need another 13, uh, is, is, is, is, is, is what happens here. Um, so obviously you've, you've built these, these companies up over time. You're, you're still married to Tracy. Things are still going, uh, 40 years, uh, which is great. So how did you, how did you manage family? in, in what is a rapidly growing environment with a lot going on.

Todd Saylor: Yeah. Well, I think, you know, when you, when you come from a version of poverty, I mean, we all have a version of poverty. I mean, [00:23:00] I, I, I came from a middle class family. My father was a high school teacher, uh, in this, in this day and age where, uh, I think he was making 4, 000 a year teaching high school and they were giving him 700 to be the world's greatest football coach, right?

Uh, so we did the donut shop in the summers and my father said, you know, you, you have to have a craft. You have to be great at one thing and the rest will work out. And he said, you're going to be a great donut maker. I said, well, I'm going to be a professional football player. He goes, well, you're going to be a donut maker first.

So my craft actually is. A donut maker, right? And baker. But what I, whether he knew what he was doing or not doing, he was doing, he was teaching me how to be an entrepreneur. He's teaching me how to be a boss, teaching me how to be a leader. And I choose to believe that's what he was doing.

Um,

Todd Saylor: so I had no choice but to be an effective leader.

I mean, I don't, I mean, uh, they didn't pour God into me. [00:24:00] Um, I started going to campus life or some Christian events when I was in high school, but not until my wife, uh, That my father literally told me to go get her with 2, 000, did not, I actually accept Christ into my heart.

So,

Todd Saylor: I think there's a lot going on there.

But at the end of the day, I was born to be an entrepreneur. I've never worked for anybody. I don't know, the only job I ever had was one W2 job and it was with PepsiCo and I hated it. But, I learned how to, I learned how to run a restaurant, right, I learned how to run Taco Bell, I learned, uh, I was just gifted with, I think this idea of being able to transcend people and communication and literally triangulate it with a, a bottom line.

But at the end of the day, it's, it's, it's probably the favorite quote I have in that first book. It's not just the efforts that we make, Matt, but more so the distances that we're willing to go.

Matt Edmundson: Yeah.

Todd Saylor: And so, I didn't, I wasn't a bad father. I just. wasn't a present father all the time. And, [00:25:00] you know, 30 years later in America, I mean, they're throwing stones at me, right?

You know, uh, that's the type of, you know, so I think, I think God is in it. Um, I know God is in it. I have three great daughters, have four grandchildren and I have 14 companies. I've built more than 14 companies, but I think as you aspire to grow in business in this day and age, I think more than one stream of income.

is, is required.

Yeah.

Todd Saylor: I teach people how to build a business, a small, I'm not Grant Cardone, I teach you how to build a small business. I teach you how to create a business that will create passive income. That if you're not participating in a 401k, an ROA, IRA, or any type of pension program of any sort of the nature, at least when you're done with your small business, or small businesses, you're going to have passive income in your retirement days, or you have something to sell.

I teach [00:26:00] people how to make companies reoccurring revenue. I, passive income is the most effective way to build an organization. Transactional sales are not where the world's going. It's not going to give you that, uh, certainty if you will, what's going to happen the next day. It's not going to give you that multiple to sell your organization down the road at any real factor of understanding.

Um, So, that's what I do, that's what you do, and I look to you, you have sold amazing amount of coaching prospects, and so I want to commend you on what you're doing. You're a very, very impressive man.

Matt Edmundson: Oh, bless you. Thank you. I don't think so, but thank you. So the, the, the drive then to help other people set up and run their own business, it, Um, it sounds like, you know, you're, you saw your dad coaching people, you wanted to be like your dad and you found this sort of groove where you can coach people entrepreneurial and, and, and sort of in, in, in business.

I'm [00:27:00] curious, Todd, I know that when I'm coaching people is when I feel the most alive in terms of my job. Do you know what you kind of go, this is just, I, I love what I'm doing here. Um, is it the same for you? Not always, no.

So when, why not always?

Todd Saylor: I, yeah, I know you didn't send me these questions. Uh, I'll, I'm just being honest. .

No,

Todd Saylor: because I think because I'm still the man in the arena, right? Mm-Hmm. You know, I think the thing that makes me very good at coaching is the fact that I'm, I'm, I'm still in the arena, right?

Mm-Hmm.

Todd Saylor: And so when you're in the arena, the, the kill or the victory or the, the win is that, that deal that makes you money or makes your organization money, or the sale of an organization. It is, I'm [00:28:00] alive when I'm with my students, don't get me wrong students, you hear this, I love you, I'm about you, but you gotta understand, man, I'm a happy warrior,

right,

Todd Saylor: I gotta go out and get my fix,

and

Todd Saylor: that's how I stay fresh for them, I think, you know, it's hard to sit back on your laurels in the changing social media world, the eCommerce world that we live in, everything's moving so damn fast, man.

Matt Edmundson: I

Todd Saylor: know. How can you expect a guy who's 60 years old like me to be teaching and preaching off of drop down mindset in software practices when that's not how it works anymore, right? You know, we're not taking out ads in the newspaper. You know, it, it, I have a whole team that runs all of my stuff from my organizations that I've been able to bring into the fulfillment center to sell my books, to sell my shirts, to do the multiplication, the productions of the social media.

It's a big, big team, right? So you know, no, sometimes I feel like when [00:29:00] you're not doing your damn homework, I'm not happy with you. You know, why are you paying me, uh, to, to explain these things to share with you when you show up and you don't have your stuff done? Honestly, I'm not at the top of my, I'm not feeling happy right then because I've got three other students that really need some help and they're doing what I'm doing.

They're getting to Abby and I've got coaches coaching them and, and I got a, I got a multi, I got a million dollar deal laying over here that I can go get done and take care of some of them. Problems for something else, right? So, I don't know, I, you're probably not gonna hire me now, because I'm telling you the truth, but at the end of the day, you want a guy that's on fire for the Lord.

You want a guy, a person that's on fire to, to win, and you want a person that's still in the arena to some degree that's in, in it and still ready to win it, right? So, that's a little bit of that answer, so.

Matt Edmundson: That's fantastic. That's fantastic.

Todd Saylor: Is it really? Is it really? Because I felt like I put you back on your seat and I was going to get in trouble.[00:30:00]

Matt Edmundson: No, not at all. The one thing I love is just open and honest conversation. And I love it when people are just genuine and real. It's like, no, Clients. You hacked me off when you don't do this. And because I think that's, that's, that is fantastic. That's a beautiful thing. And it's, you're not painting, him.

Visions with rose tinted glasses that aren't real, which is what social media is all about. It's just all fluff and nonsense and it's not real and it's not true. And it does my head in it, if I'm honest with you.

Todd Saylor: I wait you with this place because you and I, we're brothers, man. I'm telling you, it's my tiki hut retreat.

I just did a tiki hut. I'm doing my second tiki hut retreat coming in November where we teach entrepreneurs to triangulate their personal, we've helped them personally, spiritually and profitably. I did a whole hour on, I pulled up Facebook, you know, those shorts, of all the stupid people. Things people say on how to make money and like, and I brought up my, one of my partners, he's an accountant.

He's my college roommate, Bob. He's in the [00:31:00] story about get the girl that I roommate. Yeah. Okay. Yeah. Bob is my strategic partner. I have been dating Bob three months longer than my wife. And the Ronan joke is I played football with him. So I showered with him before I even, You know, so anyway for your podcast, but I love this man, right?

And so he's there. He's the one I'm telling, uh, Tracy's there. I gotta get the girl. And he's like, why do you keep going back to the phone? And as I said, I'm gonna go back and tell. She says yes. You know, so that's what's going on there, right? Mm-Hmm. , you know, and, uh, I, I think it's important.

Matt Edmundson: Yeah, it is. No, it's super important.

And the nonsense and the fluff is just

Todd Saylor: Yeah, it's cut through it because, you know, we end up doing, did a whole show the other day on Me Vs Me. At the end of the day, Matt, you're a coach, you're teaching, and when it comes right down to the, right down to the, the Bottom line, when someone's going [00:32:00] to do their homework or not do their homework, when someone's got to make a decision, someone's got to actually go sign on the dotted line.

You're not signing on someone's papers, uh, to get a loan. You're not, you're just, you're, you're trying to do the best you can for them. But at the end of the day, they have to make a decision. It's me versus me. Right? And at that point, our job as a coach is, Only to be able to coach him up in learning, only to coach him up from a strong mindset, only to give him some direction, maybe to be praying to God for some wisdom in this regard, right?

But we cannot create the switch in the subconscious, or the mind to tell the subconscious, to make the right sense, to sign this for the right reason.

Matt Edmundson: Hmm, so

Todd Saylor: true. And as a coach, We should be spending 70, I don't know what the number, I'm making it up, but a large percent, a large percent of our coaching needs to be on their decision making processes.

Matt Edmundson: Yeah.

Todd Saylor: And they can't do that if they don't understand the power of what this does. [00:33:00] I saw something in one of your, one of your, uh, what the, Release the Hounds. I mean, this, this subconscious is, is a real deal. Napoleon Hill, he's an old dude, he talks about a lot of this stuff and it's real. A lot of smart people, Tony, a lot of them, it's real.

God gave us a subconscious, right? He gave us free will. Now what we do with the free will, are we going to choose Him to drive our free will or not? God loved us so much, Matt. That he said, I'm going to give Elon Musk, I'm going to give Jeff Bezos, I'm going to give them a super driven subconscious, and I'm going to let them use it to the capacity the world has never seen before.

And I'm not going to predicate it on whether they choose me or not. That's how much God loves us.

Matt Edmundson: Well that's by very definition free will, isn't it?

Todd Saylor: Yes, that's my definition, brother, and I appreciate you saying that. Because at [00:34:00] the end of the day. God just really wants us to choose John 3. 16. He just really wants us to say, man, I like what you did.

I choose you. I want you to be in my subconscious. I want you to help me decide what your will is with my will.

Matt Edmundson: Yeah,

Todd Saylor: so On Thaler. com. That's where you're gonna get that, brother.

Matt Edmundson: Yeah. The new book, Your Will Be Done. So, faith is obviously a very important thing for you in terms of your journey, so you, you found faith around the time it sounds like when you got married.

Um, and it's obviously paying a big part in, you know, you've written your third book is Your Will Be Done, which is, I mean, you've just given us a wonderful summary of it, haven't you? It's sort of, you know, aligning your subconscious, your desire to do and to, to achieve and to be with the creator, with God versus [00:35:00] without him, I suppose.

Um, so yeah, faith is, it feels like faith is a very important part of life for you. Would that be a fair reflection? Yeah.

Todd Saylor: Yeah. You know, it's funny, because my dad introduced me to God. My mom, I think she was raised Catholic, but we didn't go to church often. And, um, but they would fight on Sundays about going to church, not going to church.

The kids would be like, Mom, we don't want to go to church. And my dad was like, we don't need to go to church. But on the football field, my dad was very faith centered. He's angel centered. He was storied God. I never heard my father growing up say Jesus Christ once.

Mm hmm.

Todd Saylor: in, in, in a good way. Uh, I, I heard, I heard him say God, you know, I, my mom would fight to go to church, but we'd never had, but so it was there lurking, you know, tugging on me.

I felt God always tugging on me. I remember going to church one time and [00:36:00] when I was 16 years old and I was having a really rough time and I don't know what it was. I do know what it was, to be honest with you. And I was at a Methodist church and I was just so distraught. I just, I, I'd done something I wished I wouldn't have done.

And it was at a Methodist church and the pastor, they always had this, You know, the, the, the hymnal and the organ, the lesson plan or the organization of the service. It always had a spot in there where there was an altar call at the mess of this church. And there was a place where people would go up there and get down and pray.

And so the pastor had always You know, have the prayer time for that, but he would never announce to come up, you know, it was just not part of the Methodist Church, you know, that is a very kind of a loosey goosey, um, denomination, but we were there, and I remember reading it, and I was just distraught over the thing I did.

That wasn't awful, it just [00:37:00] led to some circumstances that could be life altering, and I remember reading that, and I literally, God, I felt God pull me out of that. Pew, right? You're right about this to be honest with you. I'd pull me out of the pew and I went up there and I could remember, I just remember feeling all these people in the church that were supposed to be praying, kind of

looking up like, what's

Todd Saylor: he doing?

What's he doing? And I was like the loneliest place ever. And I made my way out of the pew down the aisle, the red carpet, and I went up there and the pastor was up there and he was praying and I got on my knees and, and I prayed. I really feel that was. The beginning of the true attraction, the real calling, that whether it was because I was down and out, or I was some consequences, some actions that were going to change the course of my life quite possibly.

And, uh, I really, I really, I really believe that was the beginning. So I [00:38:00] continue to talk to God. I never talked to, I never used Jesus as a mediator. Habakkuk, I was just reading this morning, I believe it was, about Christ being the mediator. It's funny how you're bringing me to this point. But I just didn't have that in me.

But I did know God. I knew the story. And through football, I would pray. We would do the National Anthem. And wrestling is where I first heard Matthew 6, 9. I didn't know really what it meant. Our Father who art in heaven, hallowed be thy name, thy kingdom come, thy will Down on earth as it is in heaven, give us this day our daily bread, forgive us our trespasses as we forgive those who trespass against us.

Lead us not into temptation, but deliver us from evil, for thine is the kingdom, power and glory forever. That was when I first heard it, and I used to, I used to recite it before a wrestling match for, for strength, not knowing really what it meant. It's a really great question, no one's ever asked me, and I really appreciate you asking me, but it wasn't until I accepted Jesus as my Lord and Savior, and my wife, get the girl,

Maybe

Todd Saylor: that's why God had her [00:39:00] say yes.

I mean, I don't know that she was really that attracted to me.

Matt Edmundson: Well, obviously, it's interesting you say that because Todd. I have asked my wife, Sharon. So I met my wife, um, funny enough at church, right? So I met my wife at church. And I, I remember as soon as I saw her just thinking, yeah, something's going to happen here.

And it wasn't until 18 months later, and um, they're just every day for like two weeks, I just randomly bumped into two Sharon, I'd not seen her, I'd seen her a little bit here and there, but every day for two weeks, I randomly bumped into her. Some of those instances, I have to be honest with you, a bit like you, I engineered them.

Uh, a few of, but only a few, the rest of them were just like, I would see her in the oddest of places where I wasn't expecting to see her, and so it became a bit of a standing joke every day for two weeks. And I just wonder whether God had a hand in that because, um, we started dating pretty soon after that.

And when we, after we were dating, I said, Sharon, I said, [00:40:00] did you actually fancy me? Um, you know, had it, had, was there anything there beforehand? And she said, well, there were three groups of men in my head. So bearing in mind my wife was in a mid 20s, I was 25 when we got married, she was 27. So this was, she would have been like 24, 25.

So I had three groups of men, uh, in my head. Group number one was the men that I thought, yeah, maybe we could, you know, date. So she had a few people in that group. She's never told me who was in that group, but she had a group of men where she Don't ask. Yeah, I don't want to know. Um, there was a group of men where she was like, I definitely could never.

ever date them as long as I lived. And she said, and then there was you.

So I was like, I was in this third group all by myself with no sense of identity. I'm still not quite sure how to feel about it. Um, so yeah, it was very great. Wow. I definitely won in the end. Right? So

Todd Saylor: there's no one that [00:41:00] can measure up. I mean, you know, I wish my wife had that story.

Matt Edmundson: She just tells the story. This guy just would not stop, uh, would not agree to not date her. Uh, I think it was great. Right. Todd, listen, I'm aware of time and I'm really curious. We're just going to do the, um, question box. So I'm going to flip through the questions. You're going to tell me when to stop and wherever that is.

We're going to, okay. We're going to go quick. So today's question, would you prefer a view of a desert or of the sea and why?

Todd Saylor: So clearly the sea, I'm looking at it right now. I have been blessed, I have an acre on the ocean.

Matt Edmundson: Nice.

Todd Saylor: I know and I'm looking, I'm looking out my home studio, I'm looking at my beautiful cruiser yacht and I'm looking at the ocean and you know what, if I look, I think I might see a dolphin right now.

So that's an easy, that's an [00:42:00] easy, that's an easy one. Wow. That was the easiest question of the whole stinkin interview, that, that was a lot.

Matt Edmundson: Yeah, it is. And I'm with you, I would definitely prefer water over desert. I know some people like to go in the desert, they like the wilderness aspect of it. There's just something quite divine about water, um, I just, I, I'm converting, I don't have the cruiser boat, I live in England, it's a very different climate.

But what I do have is a van which I'm converting and putting an office in the back of my van and there's a spot in Liverpool you can drive down to a certain part of the river and open your back doors so I can sit and work overlooking the river, uh, which is, uh, which is in progress. So I'm like you. I just need water.

Just good. It's just good to see water.

Todd Saylor: It is great. It does, it does have a really healing effect on the brain. I don't know who would like to live in the desert, I just don't, so.

Matt Edmundson: The Bedouins maybe, not me, not me at all. So listen, I feel like the conversation is [00:43:00] just getting started brother and there's so many more questions I have, but time is against me.

If people want to reach out, if they want to connect with you, find out more about you, what's the best way to do that, where should they go to?

Todd Saylor: Yeah, I mean, I think the easiest thing is just go to toddsaylor. com, that's T O D D, Todd, that's Todd with two D's, Saylor, S A Y L O R, that's S as in Sam, S A Y L O R, toddsaylor.

com. Dot com. Once you're there, you can, you can, um, get to my company. You can get to my phone number, you can get to me, you can set up an appointment with Abby. Uh, you can buy the book. Your will be done. You can go to my merch page. You can buy all three books. You can buy t-shirts. Um, you can buy cups. You can buy.

We, we've got a lot of little bit of everything wired differently. Mm-Hmm. . The last thing I'd just like to share with you is that, like, Wired Differently really truly is the gospel. And I want to just encourage all of you to [00:44:00] understand that to be truly wired differently, ultimately, one is, we're created wired differently.

A quadrillion neurons in our brain by the time we're three, you know, that's 15 0. Think about that cocktail for a moment. And then at some point in our life, uh, that creation phase that makes us wired differently turns into an actualization phase where I can teach people and Matt teaches people how to actually turn this subconscious into a super juggernaut of getting the things we want in our life.

But once we convert that to working for Christ and ask Christ into our heart, the third phase of being wired differently is secured and, and that is salvation. And uh, to truly be wired differently, you need to click all those boxes, right? And, um, I want you to become a misfit of this world. I want you to feel like you don't belong, um, because you don't, and, uh, I want you to set yourself apart.

I want you to be truly wired differently, and I want you to be pushing to be more with Matt. I mean, he's [00:45:00] brilliant. He's a wonderful architect of the word and his words and what he's teaching you. So thank you for this opportunity. I'd love to have you at ToddSailor. com, and I can't wait to be back on any type of version of anything you're doing in the future, Matt.

Matt Edmundson: Oh, bless you. No, it's been great. It's been, uh, it's been wonderful. And we will of course link to Todd's info in the show notes, which you can get along for free at the tra and with the transcript, if you've got it winging its way to your inbox, cause you signed up to the newsletter. Uh, but Todd, seriously, loved your passion, brother.

Loved your honesty, loved the conversation. Um, it's tightly refreshing and, um, I just can't wait to see where the next 10 years of life go for you, man. The sixties. Are the most productive decade, so goodness only knows what's in store and I can't wait to see what happens, men.

Todd Saylor: Yeah, I got one more year, uh, before I gotta do that, but thank you very much, uh, I know I probably pushed the envelope there, but let's get it on, let's make it fun, right?

Let's get it [00:46:00] on like Donkey Kong, let it rip, potato chip, alright? I wanna see you in the UK one day, right?

Matt Edmundson: Yeah, well, come on over any time, man, uh, and we'll play Donkey Kong, the game from the 80s. I think we're showing our age now, just very, very slightly, uh, but there you go. Wonderful. Well, that's a wrap on another invigorating conversation, a massive round of applause for Todd for joining us today and shedding light into on his what can only be described as inspirational journey.

I love the stories of your dad as well, man. That was awesome.

Remember, keep pushing to be more. Don't forget to follow the show wherever you get your podcasts from, because we've got some seriously compelling conversations, uh, up our sleeve and we don't want you to miss any of them. And in case no one has told you yet today, let me be the first day listener. You are awesome.

Yes, you are. Created awesome. It's just a burden you have to bear. Todd's got to bear it. I've got to bear it and you have got to bear it so, that's it from Todd and from me. Thank you so much for joining us. Have an awesome [00:47:00] week wherever you are in the world. I'll catch you on the flip side, and until then, keep pushing. Bye for now.